UNDER ARMOUR
Video Production
Good Move had the pleasure of doing creative production for an Under Armour Rewards campaign.
The process included capturing photos + videos during a huge game between Notre Dame and USC. Multiple assets were produced, including social, web, and promo photos.
The campaign theme was centered around the ultimate fan, asking the question “Are You Fan Enough?”.
This informed what we shot for the campaign as this became a story of the joy our favorite team brings us. Every shot helped capture the essence of fandom.
